DPAA has announced that Zenith Media Scope Pvt Ltd. has joined the association’s rapidly growing global membership ranks. Barry Frey, DPAA President & CEO, said, ” Zenith Media Scope Pvt Ltd. is a full-service leader in India’s burgeoning out-of-home sector. We welcome them to our community of global members and look forward to working with their team.”
Anil Hirani, Managing Director, Zenith Media Scope Pvt Ltd., said, “We admire the work that Barry and his team are doing to advance digital out-of-home on so many levels, and are excited about becoming part of this effort.”
DPAA has created a strong community environment in which members drive and promote their digital capabilities. To deliver on their promise of “Digital out of Home Everything,” DPAA functions as a business accelerator and concierge/consultant for members. Membership in the DPAA community brings many benefits, including admission to quarterly “mini summit” meetings with ad industry and DOOH leaders; access to curated VIP tours and meetings at CES and Cannes Lions; an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification; publication discounts; an opportunity to participate in media partnerships; insights on software and hardware solutions; further integration into the advertising ecosystem as part of the video everywhere conversation and marketing campaign; and more.
